Logo Redesign
The Ontario Nurses's Association (ONA) takes collective action for safe, equitable workplaces and high-quality health care for all Ontarians. Although I support their initiative and the voice they bring to nurses across the province, I do believe they could benefit from a brand redesign. The current logo struggles with scalability and is slightly dated. The redesigned logo introduces a logotype that matches their bold presence but also pays homage to the original logo by carrying over the colours and similar tagline.