Logo Design
Branding
Package Design
Pezano is a conceptual craft jam company located in Guatemala. Their objective was to improve their store front presence by improving their brand recognition. To meet their goals, I started by designing a refreshed brand identity that is based off a water, leaf, and crown icon. I then designed a new label for their jars that can be modified based on the flavour. The result is a new identity and packaging that stands out in supermarkets.
